News Traveling to the Country of Perfection: TM Fujitsu partners visited the UAE as part of the 4D-measurement of the climate-Fujitsu

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In the current month, for entrepreneurs working with the Japanese brand Fujitsu, a business tour was organized in the United Arab Emirates, during which they visited Dubai and Abu Dhabi. The trip took place as part of the Concept of “4D-Measurement of the Climate”, the key idea of ​​which is the formation of a holistic, strategic vision of the climate industry of the new decade.

The prosperous Emirates of Dubai and Abu Dhabi did not accidentally enter the program of the trip: the implementation of the most daring ideas of mankind and the construction of architectural records, they challenge and set trends to the whole world. So the premium brand Fujitsu in the desire for technological perfection conquers the tops of the climatic market.

Dubai is the capital of the Emirate of the same name-the largest city of the UAE and the most important financial and trade center of the entire Middle East.

It is worth noting that Oil Boom helped the development of Dubai only in the early stages, but today, thanks to the diversification of the economy, only 5% of all revenues make up oil revenues. The remaining 95% form tourism, aviation, real estate transactions and financial services.

According to the Japanese way, work and duty are always in the first place. That is why the first planned business tour was the conference “Future Fujitsu”, which was opened by Mr. Takaki Katsuragawa, General Director of the European Representative Office of TM Fujitsu, located in Dusseldorf (Germany). The official representative of the brand greeted business partners, thanked them for their cooperation and answered the questions of interest. Mr. Sasha Leder, sales manager in European countries, also took part in the seminar. During the presentation, the prospects for the development of the brand Fujitsu and the Japanese segment as a whole were considered. The speakers noted the importance of using energy -efficient technologies and the transition to the R32 advanced refrigerant. Particular attention was attracted by the demonstration of the model range of 2020, and at the end of the meeting, they were expected to get acquainted with the new capabilities of the E-Commerce Platform Climatprof.online.

Dubai’s business card is his sights, each of which worthy of descriptions to an excellent degree. The Burdzh Khalifa tower, which was visited by partners, takes the first line in the list of the highest structures of the world (828 m). The skyscraper is designed as a “city in the city” – with parks, boulevards, areas of business activity and rest. During the construction of the tower, the features of the local climate were taken into account: specially for the “Burdh-Khalifa”, a special brand of concrete was developed that could withstand temperatures up to +50 ° C, and ice was added to the concrete mixture solution.

The participants of the tour went up to the Burj Khalifa observation deck and enjoyed the views of the metropolis of the future.

In the immediate vicinity of the tower that broke all records, there is another miracle of engineering – the Dubai Fountain. The dancing fountain, which is the largest in the world, is located in the middle of an artificial lake. The height of the jets reaches 150 m – which is equal to 50 floors, or one fifth of the height of the Burj Khalifa. 83 tons of water can be in the air at the same time. The partners were expected to have a dinner with a view of the unique fountain and a walk through the evening Dubai, striking the imagination with its luxury.

The next morning, the participants of the trip met already in Abu Dhabi, the capital of the UAE. Like Dubai, back in the 1960s, the city of Abu Dhabi was a small fishing village, and 30 years later it turned into a metropolis that nurtured entire arrays of skyscrapers, for which it earned the name Manhattan of the Middle East. It is worth noting that the legendary navigator and diver Jacques-Yves Cousteau contributed to the discovery of large oil fields in the region.

The partners visited the Ferrari World park, which has the status of the largest theme park on the planet. Here, under a huge streamlined roof in the form of petals, repeating the image of the GT model, they were able to take part in an extreme attraction. “We are talking about the world's fastest pneumatic roller coaster Formula Rossa, reaching a speed of 240 km/h in just 4.9 seconds. Ferrari World offered guests a full range of entertainment: interactive shows, car displays, virtual reality and much more.

Sightseeing tour of Abu Dhabi included a visit to the monumental Sheikh Zayed Mosque – one of the six largest mosques in the world. It is noteworthy that the temple is open to visitors of all faiths. A significant area of ​​the mosque (5627 m) is covered by the world's largest carpet weighing 47 tons, which was created by at least 1200 weavers. The Zayed Mosque can accommodate up to 40 thousand believers at the same time. A visit to this architectural monument allowed the participants of the business trip to touch the traditions and culture of the Arab East.

The final day of the trip included an exciting boat trip with fishing, as well as an exciting royal safari through the hot desert. The partners especially remembered the conquest of the sand dunes in jeeps, which ended with a dinner under the stars, accompanied by an ethnic entertainment program.

There is no doubt that the business partners of TM Fujitsu took home not only valuable information and knowledge, but also vivid impressions with the taste of an Arabian fairy tale. We hope that all the moments experienced will inspire partners to new achievements in the coming 2020. We wish you success and prosperity!